Marketing Specialist

#AD88534

Type: Full time

Domo Properties is seeking a highly motivated, creative, and hands-on Marketing Specialist to drive our marketing efforts across multiple channels. This is a unique opportunity for an individual who thrives in a fast-paced environment and enjoys a diverse range of responsibilities, from conceptualizing and executing events to managing our digital presence and strengthening our brand identity. The ideal candidate will be a self-starter with a strong understanding of both traditional and digital marketing strategies, eager to roll up their sleeves and make a tangible impact.

Key Responsibilities:

1. Event Management & Coordination:

• Plan, organize, and execute a variety of marketing events, including property launches, open houses, exhibitions, seminars, and networking events.
• Manage all aspects of event logistics, including venue selection, vendor coordination, budgeting, promotional material creation, and on-site management.
• Develop engaging event themes and activities that resonate with our target audience.
• Track event success metrics and provide post-event analysis and recommendations.

2. Digital Marketing & Online Presence:

• Develop and implement comprehensive digital marketing strategies to increase brand awareness, generate leads, and drive website traffic.
• Manage and optimize Domo Properties’ website (e.g., content updates, SEO best practices, user experience improvements).
• Create, curate, and schedule engaging content for all social media platforms (e.g., Facebook, Instagram, LinkedIn, YouTube, TikTok), including visually appealing graphics, videos, and compelling copy.
• Manage and execute paid digital advertising campaigns (e.g., Google Ads, social media ads), including budget allocation, targeting, A/B testing, and performance analysis.
• Implement and manage email marketing campaigns, including newsletter creation, segmentation, and performance tracking.
• Monitor online reviews and reputation management, engaging with feedback proactively.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.

3. Branding & Content Creation:

• Ensure brand consistency across all marketing materials and communication channels.
• Develop compelling and on-brand marketing collateral, including brochures, flyers, presentations, property descriptions, and advertisements.
• Oversee the creation of high-quality visual content, including professional photography and videography of properties and events.
• Write engaging and informative copy for website, social media, press releases, and other marketing materials.
• Collaborate with external agencies (e.g., graphic designers, photographers) when necessary, managing project timelines and deliverables.

4. Marketing Strategy & Analysis:

• Contribute to the development of overall marketing strategies aligned with business objectives.
• Conduct market research and competitor analysis to identify opportunities and challenges.
• Track and analyze marketing campaign performance, providing regular reports and actionable insights to management.
• Manage the marketing budget effectively, ensuring optimal ROI on all initiatives.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Proven experience (4+ years) in a hands-on marketing role, preferably within the real estate or luxury goods sector.
• Demonstrable experience in event planning and execution from conception to completion.
• Strong understanding and practical experience with various digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
• Proficiency in social media management platforms and analytics tools.
• Experience with website content management systems (e.g., WordPress) is a plus.
• Excellent written and verbal communication skills in both Greek and English.
• Strong creative flair with an eye for aesthetics and detail.
• Ability to work independently, manage multiple projects simultaneously, and meet tight deadlines.
• Highly organized, proactive, and results-oriented with a strong work ethic.
• Proficiency in graphic design software (e.g., Canva, Adobe Creative Suite) is a significant advantage.
• Knowledge of the local real estate market in Limassol/Cyprus is a plus.

What Domo Properties Offers:

• A challenging and rewarding role in a growing and reputable real estate company.
• Opportunity to make a significant impact and contribute directly to the company’s success.
• A collaborative and supportive work environment.
• Competitive salary and benefits package (to be discussed based on experience).
• Opportunities for professional growth and development.
• Competitive salary with an Annual Discretionary Bonus.
• Health and Dental Coverage for Well-being
• 21 days Annual Leave
• 5 paid sick leave days
• Flexible Working Hours
• Hybrid Environment
• Complementary Lunch at the office every Monday
• Laptop
• Offsite team building activities
• 1,500 EUR Professional development allowance
• Sabbatical programs for long-tenured employees
• Mentorship programs
• Career coaching or leadership development tracks
• Attending industry conferences
• Casual dress code
• Free snacks, coffee, or catered meals
• Celebrations for birthdays, milestones, or achievements
• Volunteer time off or donation matching

To Apply: Interested candidates are invited to submit their CV and a cover letter outlining their relevant experience and why they are a good fit for this role to [email protected]. Please include “Marketing Specialist Application” in the subject line.